Gaya APA

Lancaster, Geoff, Massingham, Lester. (2002). Encyclopedia Of Strategic Management: Marketing Planning and Evaluation (Volume 1) . New Delhi: Kogan Page.

Gaya Chicago

Lancaster, Geoff, Massingham, Lester. Encyclopedia Of Strategic Management: Marketing Planning and Evaluation (Volume 1). New Delhi: Kogan Page, 2002. Buku.

Gaya MLA

Lancaster, Geoff, Massingham, Lester. Encyclopedia Of Strategic Management: Marketing Planning and Evaluation (Volume 1). New Delhi: Kogan Page, 2002. Buku.

Gaya Turabian

Lancaster, Geoff, Massingham, Lester. Encyclopedia Of Strategic Management: Marketing Planning and Evaluation (Volume 1). New Delhi: Kogan Page, 2002. Buku.